Element x TIMBER! SS15 Collection Launch Party: The Northern Wheels Tour 2015

Last thursday, I went down to the Element Store in Covent Garden for the Element X TIMBER! SS15 Collection Launch Party. Chad Eaton AKA Timber is a Fine Art | Designer from California,

he has collaborated again with the cool skate brand, Element. The Northern Wheels Tour introduces the second Element x TIMBER! collection, inspired by Chad’s interest in recreational biking.

In early 2006, Chad drew a lumberjack line drawing and printed it on a few t-shirts for personal jokes, but his friends caught on and all wanted a piece! Next thing, he’s selling them online as it became the perfect outlet for his drawings and to our un-surprise it’s always growing. Element advocate, Timber! has seen his designs rock everything from skateboards, t-shirts, beanies and jeans patches.

The collaboration is filled with lifestyle classics and vintage bike inspiration, oh, and a contemporary touch!

taken on my iphone

taken on my iPhone

The Party was pretty cool, everyone was laid back and very welcoming.

I went with these two lads Element were so kind to give everyone a tote and a water bottle with TIMBER!’s designs on it

taken on my iphone

TIMBER! was actually live drawing on the night and it totally stoked out my friend, Jordan who is a massive fan of TIMBER! We spoke to TIMBER for a bit, he is very inspiring! If I can remember he told us (creatives) to keep doing what he love. Yes!